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Customer Centricity: Focus on the Right Customers for Strategic Advantage Paperback - 2020
by Peter Fader
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- Title Customer Centricity: Focus on the Right Customers for Strategic Advantage
- Author Peter Fader
- Binding Paperback
- Pages 150
- Volumes 1
- Language ENG
- Publisher Wharton School Press
- Date 2020-05-26
- Features Bibliography, Index
- ISBN 9781613631027 / 1613631022
- Weight 0.4 lbs (0.18 kg)
- Dimensions 8.3 x 5.4 x 0.4 in (21.08 x 13.72 x 1.02 cm)
- Library of Congress subjects Customer relations - Management
- Library of Congress Catalog Number 2022278770
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Customer Centricity: Focus on the Right Customers for Strategic Advantage (Wharton Executive Essentials)
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